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The co-founders behind the famous ice cream brand Ben and Jerry's has announced that parent company the multinational conglomerate stopped the launch of a new pro-Palestinian ice cream flavor.

The entrepreneur, that established the company with his partner, announced how he will personally create this new flavor as part of an individual series highlighting issues Ben & Jerry's was barred from speaking out about.

Longstanding Dispute Involving Creators versus Parent Company

This latest development deepens the continuing conflict between the internationally recognized dessert company and Unilever, the British consumer goods giant which acquired the ice cream brand for over two decades.

The co-founders maintain that the parent company along with their ice cream division the Magnum brand unlawfully blocked their company against "maintaining its activist principles".

Watermelon Sorbet as an Emblem of Solidarity

Mr. Cohen revealed through social media how he is creating an innovative watermelon-flavored sorbet, requesting consumer ideas for the product's name and additional components.

“I'm accomplishing what they couldn't,” the founder declared from a cooking set. “I'm creating a watermelon-based ice cream that advocates for permanent peace in Palestine while demanding repairing the damage that occurred in the region.”

The watermelon has become a symbol of support for the Palestinian people due to its coloration, which closely resemble those of Palestine's national banner – red, green, black and white.

Historical Activism plus Current Changes

Several years ago, Ben & Jerry's refused to sell their merchandise in areas under Israeli control, resulting in Unilever transferring the Israeli operation over to an Israeli distributor, thus allowing ongoing distribution in the occupied West Bank.

The new dessert series will be created through Mr. Cohen's personal brand, the activist dessert company which originally established in 2016 to support ex- political contender Bernie Sanders via the flavor "Bernie's Return".

Management Shifts plus Upcoming Plans

Mr. Cohen stated that he plans to develop additional frozen dessert varieties focusing on concerns that the company was prevented from addressing publicly by Unilever.

This development follows co-founder Jerry Greenfield stepped down from the company recently, following many years of involvement, mentioning worries regarding how its independence was compromised after corporate moves to curb their advocacy work.

Previously, Ben Cohen stated how “My partner has a really big heart and this conflict with Unilever was breaking it."

"My heart compels me to continue to work inside the company to fight for corporate autonomy so that the company can actualise the social mission, the principles which established its foundation and has maintained for decades," he told journalists.

• Parent company restrictions regarding social activism
• Personal flavor creation from company founders
• Watermelon flavor serving as political symbol
• Ongoing disagreements between corporate ownership and ethical values